gk2gk: Helping Geeky Singles Discover a Leia for their Han Solo — And The Other Way Around

The Quick type: With shows like “The Big Bang principle” and games like wow raising in popularity almost every day, it’s no much longer an insult to call some body a technical. In reality, the majority of people now would probably take it as a compliment. Which is especially true associated with the folks at gk2gk.com, a dating web site that motivates singles to accept their particular inner technical, nerd, or dork and helps them find their particular best match — because every Han Solo needs his Leia (and vice versa).


I was 12 years old when I first read “Harry Potter plus the Sorcerer’s rock,” and I had gotten therefore engrossed that We finished the publication within just on a daily basis.

My love for the storyline concerning the child Just who existed has actually merely grown much deeper just like the many years have gone by. I remember wishing in accordance with my brother at Barnes and Noble your discharge of “Goblet of flames” and going to the midnight displaying of “purchase for the Phoenix.” We have a lightning bolt tattoo and a Harry Potter playlist on Spotify. I go to Harry Potter Weekend at common Studios every January (with pride wearing my personal Slytherin colors!) and view the marathons each time they’re on TV.

Like an incredible number of others, I was raised with Harry, Ron, and Hermione, in addition to their journey has impacted living in a lot of ways. Should it be Harry Potter or any other guide, movie, or gaming, becoming passionate about an interest often shapes whom everyone is, exactly who they may be friends with, and also which they date — with no any realizes that more than gk2gk.com.

Founded in 2004, gk2gk may be the initial dating site for single geeks, dorks, and nerds (it doesn’t matter if they truly are into Superstar Wars, Anime, or Cosplay) to track down like-minded men and women for friendship, a romantic date, a relationship, if not relationship.

To get a peek to the enjoyable, unique arena of gk2gk and the equally geeky people behind your website, we reached out to Senior Affiliate Manager Erica Roth, who shared all the information with us.

“Mingle” & Additional Interactive qualities inspire Singles to start Up

The gk2gk sign-up is actually a familiar one: it only takes 2 moments to produce a profile with standard tips like your age, sex, appearance, and ideal day. However, gk2gk takes it one step more by inquiring users to classify by themselves as a “music enthusiast,” “stylish,” “artistic,” or some other geeky yet caring conditions.

There’s actually a part in your profile for answering a lot more questions like “Any time you could perform meal with any individual, who does it be and just why?” “What’s your chosen game?” or generating a concern of your own, which have been used in the matching process. You are in addition encouraged to consist of keywords within profile for better matching (e.g., “Larping,” “Dungeons & Dragons,” or “Sailor Moon.” The target is to customize them just as much as you can easily.

Exactly what gk2gk in addition excels at is its entertaining characteristics for example Mingle, a merry-go-round of suits that requires “can you carry on a night out together with him/her?” Say no and you are revealed another profile. Say indeed and you’re provided details concerning individual and certainly will deliver all of them a response to just one of your own concerns to reach know each other much more.

Through this one-of-a-kind system, gk2gk has the capacity to study on their people’ on-site habits and develop enjoyable, offline-like interactions that in the end trigger much better contacts.

“The interactive characteristics on the internet site really allow you to open,” Erica said.

The Inspiration Behind gk2gk — Geeks assisting Additional Geeks

Spencer Koppel had gotten the concept for a geek-specific dating internet site in 2004 after experiencing a breakup. Newly unmarried and a self-proclaimed geek, Spencer ended up being frustrated with the lack options for individuals like him who had been into computers, crossword puzzles, comic publications, and similar interests — and who did not put increased exposure of appearance and social standing.

“Looks aren’t essential in regards to which I would want to consider,” Spencer told ChicagoReader.com. “It is a lot more, do we have common interests? Can we read the same form of publications?”

He shown their frustrations to their girl, Laina, just who advised he take issues into his very own hands, so he did and founded gk2gk soon after.

In 2015, Spencer passed the gk2gk rod to Avalanche LLC, a business that builds and markets successful internet sites like his (their first release being Date.com in 1997 on Valentine’s Day). Avalanche now has over 20 conventional and niche websites during the matchmaking sector, with a combined 5 million+ authorized members (2 million on gk2gk alone) much more than 100 nations and 100,000 new singles joining on a monthly basis.

“We like staying in the really love company,” their motto claims.

Behind the remarkable numbers is a team which is equally geeky as the people they assist. Whenever they’re perhaps not carrying out things like participating in Comi-Con together, they’re finding pleasure in their own individual geeky interests — instance Chief Executive Officer Meir Stralhberg watches “Superstar Trek,” CFO Peder Sahlin methods picture taking and understands the value of an effective Hawaiian clothing, and Director of promotion Carlos Ealdama gathers vintage shoes.

“i’m, particularly, a motion picture buff,” Erica included.

Last Thoughts

gk2gk provides converted the net dating scene for geeks, so that as a fellow nerd, i truly respect that. a geek is actually a person that is actually passionate about some thing — should it be a person playing WoW, a lady obsessing over Harry Potter, or a team of people reveling in their provided interest. Everyone would like to fulfill someone special exactly who becomes united states, and gk2gk is actually streamlining that procedure.

“‘Geek’ is actually a fairly broad phase, therefore it can indicate several types of men and women, whether or not they’re tech experienced or into science fiction or on the web video gaming or comics. While gk2gk is a distinct segment dating site, there’s an extensive variety of choices within that market,” Erica mentioned.

In that same vein, Erica added your purpose for gk2gk would be to continue reaching a bigger, much more varied market, especially in regards to bringing in a lot more women.

“we actually would like to get even more girls to the program therefore it is a straight playing area and people have a better user experience,” she mentioned.

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